What characterizes a strong visual metaphor?

A strong visual metaphor is characterized by its ability to create abstract connections. This means it goes beyond the literal meanings of the images used, allowing viewers to draw parallels and infer deeper meanings between disparate ideas or concepts. By utilizing familiar visual elements in a new context, a strong visual metaphor evokes emotions or thoughts that resonate with the audience, fostering a sense of understanding or insight into the subject matter being represented.

Visual metaphors serve as a bridge between the known and the unknown, enhancing storytelling and communication in design. They offer a way to visualize complex ideas in a way that is more relatable and digestible. This ability to abstractly connect different concepts is what makes a visual metaphor effective in conveying a message or theme, as it invites viewers to engage with the imagery on a more profound level.